The Aladdin Effect – Marvel Graphic Novel #16


By James Shooter, David Michelinie, Greg LaRoque & Vince Colletta (Marvel)
ISBN: 978-0-87135-081-7

Marvel don’t generally publish original material graphic novel anymore but once they were market leader in the field with a range of “big stories” told on larger pages emulating the long-established European Album (285 x 220mm rather than the standard 258 x 168mm of today’s books) featuring not only proprietary characters in out-of-the-ordinary adventures but also licensed assets like Conan, creator-owned properties like Alien Legion and new character debuts.

This extended experiment with big-ticket storytelling in the 1980s and 1990s produced many exciting results that the company has never come close to repeating since. Most of the stories still stand out today – or would if they were still in print.

Released in 1985, The Aladdin Effect was an attempt to capitalise on the company’s growing stable of female characters and – I’m guessing – target the notoriously scarce and fickle maturing female readership with something more exclusively to their tastes and aspirations. This conventional but highly enjoyable Fights ‘n’ Tights thriller was conceived and concocted by Editor Jim Shooter, scripted by David Michelinie and illustrated by Greg LaRoque & Vince Colletta.

Joe Ember is a good man, loving husband and father: sheriff of the isolated community of Venture Ridge, Wyoming but someone looking the end of the world in the face…

Two months ago the little town lost all hope and has been sliding into decadence, anarchy and ruin. Sixty days ago, without explanation the rural community was surrounded by an invisible, impenetrable forcefield and trapped like bugs under glass.

Cut off from the world, with food and power dwindling, the people have begun to go mad…

Little Holly-Ann isn’t worried: the little girl knows her daddy will keep everyone safe even if so many old friends and neighbours are acting strange and scary. The little girl is a dreamer and fan of New York’s superheroes. She especially adores the women like Storm, She-Hulk, Tigra and the Wasp and wishes that she could be like them…

When Joe, crumbling under pressure, destroys her scrapbook Holly-Ann goes to sleep extremely upset and really, really wishes…

Next morning an amnesiac stranger is seen on the streets: a striking black woman with white hair and blue eyes. When the mob attacks her the stranger easily cows them all and Holly-Ann knows it is the mutant X-Man Storm.

At last an answer begins to form when a mysterious being called Timekeeper reveals himself and demands that the incomprehensible power-source hiding in the city reveals itself – or the city will be destroyed within 24 hours…

When Storm tries and fails to shatter the forcefield, the She-Hulk appears, also with muddled memories but just as determined to help little Holly-Ann. Soon after both the Wasp and Tigra are discovered and the sinister secret technologists of AIM (Advanced Idea Mechanics) are discovered as the true cause of all the town’s problems.

When She-Hulk tackles them she is almost beaten to death by the army of super scientific soldiers…

With only hours remaining before the deadline, the battered community and diminished super-women prepare for the overwhelming onslaught to come…

Terrified and outmatched Joe Ember is ready to surrender all hope but his valiant daughter shows him another way and, regaining his sense of purpose, he galvanises the ordinary folk and leads them in a last ditch battle for their town, their lives and their souls…

A stirring mix of childhood fantasy and mature B-movie thriller, all wrapped up in Marvel madness and with loving overtones of the Magnificent Seven, this extremely uncompromising and occasionally explicit tale delivers action, tension and soul-searching drama for both the faithful readership and even the newest kid on the block looking for a different kind of story….
© 1985 Marvel Comics Group/Marvel Characters, Inc. All Rights Reserved.